Mission

更多圖片-> https://bit.ly/hylophoto 【Press Release Sept 23, 2024 ，香港】來自英國的新銳跑鞋單位hylo athletics，標榜可再⽣選⽤材料、主張“RUN LIKE THE WORLD DEPENDS ON IT” 的精神，還有背後由前職業⾜球員、健康食品企業代表、運動和賽⾞裝備開發專員所組成的創作團隊，今天 正式進軍亞洲市場，9月26日於香港潮流時裝店Dahood 432Hz 、27日於澳門體育用品店ISport 及29日於 香港專業運動跑鞋店Gone Running正式舉行發報會及試鞋活動。 hylo athletics 由前英超足球員Michael Doughty創立，加上從主理健康食品業務的好友 JACOB GREEN 不斷 ⿎勵和啟發，令⼆⼈決意堅守環保初衷，其後再分別邀請曾為奧運紀錄保持者 —— 牙買加⾶⼈ USAIN BOLT 設計戰鞋的 JOHN PRESCOTT，以及先後於 ASTON MARTIN 和 ADIDAS FOOTBALL 中率領開發部⾨的 JORMA SEABOURNE 雙雙加盟。務 求匯聚各⽅精英，把其領先的造鞋科技、從專業運動領域所啟發的設計⽅向，還有最重要的 環保概念，全數糅合到品牌旗下原創岀品中。 主理⼈ MICHAEL DOUGHTY 過往曾協助 QUEENS PARK RANGER 征戰英超賽事， 及後加盟 SWINDON TOWN，並於球會完成個⼈職業⽣涯（網絡圖⽚）  ...

11.03.2024 Ben Hooke We aren't perfect but we are impatient At hylo, we’re impatient for change. Impatient for a gigantic industry with polluting habits and processes to turn itself around and for fast fashion to slow down.  We’re impatient for footwear to reduce its footprint problem and to put our planet over profit. But people in glass houses shouldn't throw...

12.03.2024 Ben Hooke A product’s Life Cycle Assessment (LCA) is an analysis of the environmental impact of a product during its entire lifecycle. This is split into five sections: global warming, eutrophication, water scarcity, resource depletion/fossil fuels and chemistry.  We use standardised tools provided by the Higg Index to gain an objective score alongside each category that can not only...

12.03.2024 Michael Doughty I’m Michael. Founder at hylo and in a former life I used to kick a ball around a field for a living. In 2020, I retired from the beautiful game to create running shoes that deliver the highest performance possible with the lowest possible impact.  Luckily for me, I was able to convince my two friends Jacob...

10.05.2024 Nathalie Spencer The world doesn’t need more shoes, it needs better ones. But this requires innovation, which takes time, development and years of iteration. Hylo launched in 2020 with one model, the hylo Light. Over the next three years, we continued to develop shoes based on this original shoe, later introducing the hylo Legacy, designed for daily wearing, as well...